Privacy policy
Last updated 9 November 2026. Covers the iPhone games Pixel Jungle Fever and Pixel Road Rally.
Who we are
Oddseer Studios Ltd ("we", "us") makes these games and is responsible for your information under UK data protection law (the UK GDPR and the Data Protection Act 2018). We are registered in England and Wales, company number 17571619, registered office Unit A, 82 James Carter Road, Mildenhall, IP28 7DE. Contact: contact@oddseerstudios.com.
What happens to your information
| What | Where it goes | Why |
|---|---|---|
| Your progress: coins, unlocks, settings, best scores, the flags you draw | Stored on your iPhone, with a copy in your own iCloud account (if iCloud is on) so it carries over to a new iPhone. We can't see it. | So you keep your progress. |
| Your year of birth, asked once when you first play | Only "18 or over" or "under 18" is kept, on your iPhone. The year itself isn't stored or sent anywhere. | To decide which kind of ads can be shown (see Ads below). |
| Game Center: your Game Center player ID and nickname, scores, online matches | Handled by Apple. Scores go to Game Center leaderboards. Apple may share your player ID and nickname with the game. | Online play with friends and strangers, and leaderboards. |
| What other players see in online matches | Your in-game name (made up by the game, never typed by anyone), your character or vehicle and how it moves, your league, and in friends' rooms only, your flag drawing. | So the match can be played. |
| Purchases | Handled by Apple. We get a record of what was bought and when, never your card or bank details. | To give you what you bought and restore it on a new iPhone. |
| Ads | Shown by Google AdMob. See Ads below. | Ads keep the games free. |
| Game updates | The app checks Expo's update service (Expo is the company whose tools we build with) for new game files. Like any web request this shares your IP address and basic app and device details. | To fix bugs and add content without a full App Store update. |
| Reports and emails | If you report a player's flag, the game opens an email to us with a picture of the flag, its code and the player's in-game name and ID. It only reaches us if you press Send, and then we also see your email address. The same goes for any email you send us. | To keep the games safe and to answer you. |
| Blocking players | The list of players you block is kept on your iPhone and shared with the players you meet online, so the game keeps you apart. | Player safety. |
| Sharing | When you tap SHARE REPLAY or share a photo or invite, your iPhone's share sheet opens and you choose where it goes. Nothing is shared without that tap. | So you can show friends. |
Ads
The games show ads from Google AdMob: short videos you choose to watch for a reward, and the occasional ad between runs. To show and measure ads, Google collects information such as your IP address, device type and settings, and how you interact with the ads.
- UK, EU and nearby countries: Google's consent message asks before your information is used for personalised ads. You can change your answer any time with the Ad privacy choices button on the game's MORE tab.
- Apple's "Allow tracking" question: if you're 18 or over, the game then shows Apple's question. Only if you tap Allow can Google use your iPhone's advertising identifier. If you tap Ask App Not to Track, it can't.
- Under 18: you're never asked to allow tracking. You only see non-personalised ads, and Google is told to treat you as under the age of consent.
Google's own privacy policy explains what it does with this information: How Google uses information from sites or apps that use its services.
Our legal reasons
We use your information to run the game you asked for (contract), to show personalised ads only with your permission (consent), and to keep players safe, answer support emails and fix problems (legitimate interests).
How long we keep it
Your progress stays on your iPhone and in your iCloud until you delete the game or that iCloud data. Support emails and reports are kept for up to 2 years, then deleted. Apple and Google keep their own data under their own policies.
Outside the UK
Apple, Google and Expo may process information in the United States and other countries. They use approved safeguards for this, such as the UK International Data Transfer Addendum or the UK-US data bridge.
Children
The games are rated 13+ on the App Store and aren't made for children under 13. Under-18s never see personalised ads (see Ads above). If you think a child under 13 has emailed us, tell us and we'll delete the email.
Your rights
You can ask us for a copy of the information we hold about you, or ask us to correct or delete it. You can also object to how we use it, or withdraw consent for personalised ads. Email contact@oddseerstudios.com and we'll reply within one month. Most of what the games use never reaches us, so for Game Center or purchases you may need to contact Apple, and for ads, Google. If you're unhappy with how we've handled your information, you can complain to the Information Commissioner's Office at ico.org.uk.
Changes
If this policy changes, we'll update it here and change the date at the top. For a big change, we'll also mention it in the game.